THE BASICS:

Why should I migrate/convert my App Profile to a Page?

Late last year, Facebook announced that they will remove all App Profile Pages on February 1st 2012.

If you own an App Profile page like I do, then you would have seen this banner across the top of your page:

If you don’t respond to the prompt before the 1st of February, your App Profile page will be deleted automatically and any traffic will be directed straight to your app.

How do I convert my profile to a Page? Read the rest of this entry »

Google recently announced that they will now begin to integrate search results with the content made available from Google+.

What does this mean for search?

In effect, the search engine will take into account and give prominence to the information available on Google+ and tailor search results according to that information. However the changes in how the search engine works currently will only affect those who have Google+ accounts and are logged in whilst using the search engine.

Google is introducing three main features:

  • Personal Results – this basically lets you find your own photos and posts as well as content that has been specifically shared by others with you. This information will only be made available to you.
  • Profiles in Search – this feature will help you to search for people on the internet. Google+ accounts will start coming up in the autocomplete and in the results for people you are searching for and would enable you to add them to your Google+ Circles.
  • People and Pages – this enables you to find people profiles and Google+ pages related to a specific topic or area of interest. The results will also include the most prominent community or most active and influential individual in relation to your specific interest.

Read the rest of this entry »

Adecco is a world renowned professional staffing agency which supplies a great number of jobs within a variety of industries and sectors.

Earlier this year, they faced a great challenge in Norway. Traditionally, the company has been associated with low profile jobs despite the fact that they also dealt with high-paying corporate ones. The challenge was to change this preconception, especially among university students and young professionals, and to attract ambitious individuals to join the company.

What did they do? Adecco Norway offered university and college students the best summer job there is.

The Campaign: “Adecco: Be The Next CEO” 

Read the rest of this entry »

Last week, Google+ plus started allowing business to create their own “Brand Pages” on the social network. This feature is one that is very similar to Facebook’s Fan pages.

Since launching my internet start-up a few weeks ago, I decided to jump in and create a Google+ brand page. Currently I’ve also got a Facebook fan page for the Piggybanker app to cover my social media bases.

Here’s a quick presentation for those interested in creating their own brand pages.

Step by step guide to Creating a Google+ Brand Page

With the widespread popularity of social networking sites around the world, it is now very common for individuals to maintain online profiles on various social networking sites like Facebook, Twitter, Tumblr, LinkedIn and Google+.

Facebook has recently introduced a new feature to enhance their users’ experience on the site by implementing a Timeline feature for users’ profiles. Timeline will feature your life’s stories from your most recent activity all the way back to your birth. The idea is to make viewing a person’s profile richer by including more photos and highlighting milestones displayed in a chronological fashion.

Our online accounts no longer serve as our mere alter egos in cyberspace. These days, Facebook accounts have become an extension of our lives. Your Facebook serves as an indelible record of your existence, drunken photos and silly statuses included. With Timeline, users are able to retrospectively fill in information and photos from their birth onwards. You can also add important life updates such as your graduation, engagement, moving to a new house, getting a new pet, the birth of your child and even the loss of a loved one.

What happens to your online account when you die? What happens to your Facebook profile when you are no longer around to update it?

Read the rest of this entry »

About this blog

Maebellyne is a budding entrepreneur, psychologist, self-confessed geek and co-founder of Clever Biscuit. The site shares tips and best practice guides on social media marketing.

  • Maebellyne: Thank you for reading my articles! :) [...]
  • google: I liked your article is an interesting technology thanks to google I found you [...]
  • Pete: Interesting blogs on the use of forums. Other good examples include New Look which you might like [...]
  • Maebellyne: Hi Mal! Thanks for the encouragement. The job hunt is still on going, I think I'm just waiting for [...]
  • Malcolm Wright: Hi just really wanted to say well done and its great to see a clearly imaginative and well driven pe [...]