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The Beginner’s Guide to Hootsuite

There’s a plethora of social media management tools available such as Buffer, Tweetdeck, IFTTT and Dlvr.it just to name a few. Everyone has their own favourite but for complete novices, here’s how you can get started with Hootsuite – probably the best free tool available today. Connect your accounts On the free version, you can […]

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Rule No. 4: Set up a Killer LinkedIn Profile – Updated Post

Linked profiles are quickly becoming the digital age’s answer to the traditional paper-based CV. Think of your LinkedIn profile as a dynamic online CV. Graduate recruiters are using LinkedIn to fill jobs and tech savvy job hunters have been using the site to network with other professionals in the field or to ‘follow’ companies they […]

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Xing Vs. LinkedIn, who’s winning the battle for Switzerland?

Earlier this year, LinkedIn reached 200 million users worldwide, gaining traction in non-English speaking markets as the professional network of choice. Meanwhile in German-speaking Europe, Xing continues its growth clocking in at 12.5 million users globally. If you live in Switzerland, which network should you focus on? Current statistics show that Xing has 600’000+ users […]

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Everything I need to know about social media etiquette I learned from…real life!

With the wide adoption of social media over the last couple of years, the conversation has evolved away from “Why use social media?” to “How do you use social media?”.  A simple Google search for “social media etiquette” brings up 1,580,000 results. But do we really need all of those articles to tell us how […]

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How to automate sharing jobs (or blog posts!) to social networks

For most recruiters these days, it’s important to maintain at least a LinkedIn or Twitter presence. However there is no doubt that managing multiple ACTIVE social media accounts is time consuming. Sharing open jobs across different sites with regular updates can often take so much time that there’s not enough opportunity to engage and talk to […]

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