Using Google+ in an integrated Search, Social Media and Mobile strategy

If you’re a recruitment agency with a decent marketer, your organisation’s digital strategy right now focuses on three separate channels; Search (paid and organic), Social media and Mobile. Now, imagine a world where search optimisation, social media and mobile can be pulled together into a single integrated digital campaign. How can this be achieved? Here’s a […]

Rule no. 12: Find out where else people are talking about you

The vast majority of internet users today rely on peer-review sites before making a purchase; from books, restaurants, hotels and even airplane seats, users happily rely on online services to aid them in making informed choices. Sites such as Amazon, Yelp, TripAdvisor and eBay have made online reviews the norm for savvy consumers everywhere. Equally, […]

How to automate sharing jobs (or blog posts!) to social networks

For most recruiters these days, it’s important to maintain at least a LinkedIn or Twitter presence. However there is no doubt that managing multiple ACTIVE social media accounts is time consuming. Sharing open jobs across different sites with regular updates can often take so much time that there’s not enough opportunity to engage and talk to […]